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WHAT IS MINERAL FOUNDATION?

Mineral makeup is simply the most simple, natural product you can put on your skin. It takes its inspiration from minerals and inorganic pigments that exist in nature, which are finely milled and purified, then treated or coated with other pigments to create different colors and effects. Some mineral pigments are matte, some have a slight shimmer, and some are positively sparkling! Endless combinations of these beautifully colored minerals, such as mica, titanium dioxide, zinc and iron oxides, and ultramarine pigments, can be created to make every cosmetic from foundation to eyeshadow to shimmer powder for the body.

Aromaleigh has taken these finely milled, cosmetic-grade mineral pigments and microformulated them together to create our own unique color palette. You can use our products just as they come, or mix them together in various combinations, making new color creations that are perfect for you.

Mica, for example, is a transparent mineral which is mined from the earth in thin sheets. It can be opalescent and sparkling or completely matte. It is often treated with iron oxides to yield brilliant color effects. Due to the sheer, translucent and skin-hugging effect of the mica mineral, your natural skin tone shines through when you use our blush, facial powders or eye shadows. All of our cosmetics contain mica powder, which reflects light from the face, creating an illusion of a smoother, softer and more radiant skin tone. Fine lines are softened; skin texture appears more even and more lucid.

The benefits of mineral cosmetics

Natural look and feel

Many of our customers tell us how thrilled they are to leave their goopy, heavy liquid foundations behind. Mineral foundation looks and feels much more natural, without sacrificing any of the coverage! It smoothes and evens out skin tone, giving the look of naturally flawless skin, rather than the look of a thick mask of makeup.

Stays on all day long

Lightweight and very small, mineral pigment particles seem to bind to clean, moisturized skin. This stuff doesn’t slide off, wear off or sweat off! Some of our customers even swear that you can swim in it.

Good for sensitive skin

Sensitive girls, rejoice! Mineral cosmetics are great for sensitive skin. Traditional liquid foundations contain a plethora of complex and un-natural ingredients that can produce a state of imbalance or irritation in many skintypes. Mineral cosmetics are the simplest, most natural and no-reactive form of cosmetics in existence. Rejoice in being able to read and understand exactly what you're using on your face.

Anti-inflammatory

Two of our ingredients, titanium dioxide and zinc oxide, are anti-inflammatory and actually help calm the skin. Zinc oxide also has antimicrobial properties. In fact, plastic surgeons and dermatologists routinely recommend mineral makeup to patients who have had laser treatments, microdermabrasion, peels or plastic surgery.

Oil- and fragrance-free

None of our loose powder mineral cosmetics contain any oils or fragrances.

Non-comedogenic

With no oils, fragrances, or fillers, breakouts are few. The light mineral powders also let skin breathe naturally and don’t settle into pores.

Natural sunscreen

Titanium dioxide and zinc oxide offer natural, broad-spectrum sun protection.

Mix and customize

If you’ve ever had trouble finding a foundation that matches your skin tone or locating that perfect eyeshadow color, you will love mineral cosmetics! Any of our cosmetics can be mixed to create something new. Take our Pure Blushes for example. Mix several together to customize your own blush shade. Use one as eyeshadow to brighten tired eyes. Dip a clear lip balm into one and create your own lip shade. By mixing minerals, many of our customers have discovered the awakening of a creative side they didn’t even know they had, not to mention a new hobby!

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